Cyber Monday is the online version of Black Friday. It is the biggest online shopping day of the year, following Thanksgiving weekend. It was created to persuade consumers to shop online as an alternative to traipsing through brick-and-mortar stores on Black Friday. It is the shopping day for people who prefer the comfort of their home to crowds and commotion.
Ellen Davis started Cyber Monday in 2005 in an attempt to equal, or at least approximate, the popularity of Black Friday shopping. Online retailers noticed a substantial increase in their sales on the first Cyber Monday, and the trend of discounting online products continues to this day. Cyber Monday hit a peak in 2014, topping the $2 billion mark. Sales totaled $2.68 billion which constituted a 17 percent gain from the previous year. In 2015, sales soared again with totals reaching over $3 billion on Cyber Monday.
Originally, Cyber Monday offered a great way for small retailers to compete during the Thanksgiving shopping weekend. Big retailers typically rule the day on Black Friday with deep discounts on big-ticket technology products. Though big retailers have jumped on the Cyber Monday bandwagon, small retailers still have a strong foothold on the day’s sales.
Cyber Monday is now popular, not only in the United States, but across the world as well. Online shopping has brought down national boundaries. With the advancement in international freight and courier services, customers can place orders that extend to any number of world locations.
If you’re looking for a novel holiday gift on Cyber Monday, consider Appliance Art—an online store that sells dishwasher and refrigerator covers to create a fresh, chic look in the kitchen area. The bland colors and designs of typical refrigerators and freezers can be transformed into lively designs and patterns by adding appliance art covers in colorful designs and themed motifs. All our products are reasonably priced but expect especially great deals on Cyber Monday. Check out our deals for a creative gift at a great price.